The perfect fit

When designing and developing the Woulgan website I paid special attention to its responsiveness, so it would display perfectly on any device. With the type of product Woulgan is, we could potentially have nurses looking up product guidance from the ward floor, GP’s reading product information from their office, or even an elderly person purchasing the product on their tablet device.

View the live website

Show­ing off

The Woul­gan team want­ed to appear friend­ly, fun and car­ing — not cold and clin­i­cal like some oth­er typ­i­cal med­ical device com­pa­nies. We dis­cussed sev­er­al ideas until we land­ed on a mas­cot of some sort. Next we sat down and start­ed a Fri­day after­noon doo­dling ses­sion, which soon blos­somed into a ful­ly fledged, wear­able mas­cot in the shape of the Woul­gan tube.


Con­tin­u­ing along the same clean, clear and friend­ly guide­lines, a small hand­ful of pro­mo­tion­al mate­ri­als I cre­at­ed reflect­ed the sim­i­lar mantra.